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Patagonia Founder gives away company

by Futures Centre, Oct 4
1 minute read

As an exemplar of family-owned business leadership, Patagonia is integrating purpose into its corporate governance. Valued at approximately $3 billion, the company has placed ownership within a specially structured trust and nonprofit entity.

a patagonia jacket with a patch on the back

So what?

These measures ensure the company’s independence and guarantee that its substantial yearly profits of about $100 million are channeled toward tackling climate change and preserving undeveloped lands globally.

Patagonia’s founder, Yvon Chouinard, said, “Hopefully, this will influence a new form of capitalism that doesn’t end up with a few rich people and a bunch of poor people.”



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