Skip to main content

Campbell’s Soup invests in personalized nutrition start-up

by Futures Centre, Dec 14
1 minute read

By investing $32 million in Habit, a personalized nutrition company, Campbell’s Soup shows support for new ways of thinking about nutrition. Habit provides consumers an at-home test that collects data on their physiology and provides them with personalized recommendations for food choices to suit their bodies, as well as home delivery.


by Futures Centre Spotted 1994 signals

Have you spotted a signal of change?

Register to receive the latest from the Futures Centre.
Sign up

  • 0
  • Share

Related signals

Our use of cookies

We use necessary cookies to make our site work. We'd also like to set optional analytics cookies to help us improve it. We won't set optional cookies unless you enable them. Using this tool will set a cookie on your device to remember your preferences.

For more detailed information about the cookies we use, see our Cookies page.

Necessary cookies

Necessary cookies enable core functionality such as security, network management, and accessibility. You may disable these by changing your browser settings, but this may affect how the website functions.

Analytics cookies

We'd like to set Google Analytics cookies to help us to improve our website by collecting and reporting information on how you use it. The cookies collect information in a way that does not directly identify anyone. For more information on how these cookies work, please see our 'Cookies page'.