Since Trump has left his presidential position, traffic on news websites has been declining across the board, and the cable news ratings have fallen by as much as one-third. Media houses like Huffpost has laid off 47 journalists alluding it to a “worse than worst case scenario” and donations to sites such as The Intercept are down by more than 50% according to an email from The Intercept.
For the past five years, the press have ridden the high wave out of Trump’s mendacity and have centred their news pieces around criticising his media antics, policies and overall tenure as the POTUS. Media conglomerates like CNN and MSNBC have seen how bashing Trump become a profitable avenue for them.
But now that Biden has assumed office, a person who is more likely to be an accommodating figure with less-shouty briefings and a far shorter litany of deceptive statements or outright lies, it will be interesting to see how the media copes with this change. Will the US journalism continue to revolve around providing damning evidence of how Trump managed his affairs fully knowing that Trump will seek the media attention or will the outlook change to maintain the journalistic integrity over profitability?