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UK retailer Shop Direct one of the fastest growing retailers after moving entirely into online sales

by Futures Centre, Oct 20
1 minute read

UK retailer Shop Direct was one of the fastest growing retailers in 2016 after moving its catalogue business entirely into digital sales. Mobile accounted for 54% of Shop Direct sales in 2015. Last year, pre-tax profit increased by 75%, driven mainly by investment in big data and personalisation.


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