Nestle Cereals has launched a plan to support regenerative farming practices in the UK including “hedgerow planting and reducing their use of pesticides”.
The ‘Wheat Plan’ as it’s being coined, has hopes to scale and enable sustainable land management and nature-based solutions more widely.
Nestle’s ‘Wheat Plan’ is a step in the right direction for tackling environmental issues, but it requires a broader ‘just’ lens as well.
Addressing problems towards “biodiversity” and “soil erosion” is undoubtedly what is needed, but in order to truly achieve a sustainable future we need to consider people in this value chain and how they are treated.
Nestle’s plan is in its early stages, but its certainly promising and could prompt similar actors to step forward and develop their approach to sustainability.