LinkedIn is building a gig marketplace. The feature, which has been in development since 2019, will focus on knowledge workers able to work remotely and is hoping to span 100 industries.
LinkedIn, the clear leader in online professional networking and quickly climbing the ranks as a employment and recruitment hub, is aiming to be a one stop employment broker shop, even including payment through the site. The burgeoning gig economy continues to grow, so what might LinkedIn’s entry into the market as the platform connector between freelance labor and client demand mean for the future of gig work?
With LinkedIn planning to enable payments through the site as well, could this extreme centralization of employment, recruitment, professional networking and freelance working stifle organic job market developments or the growth of businesses ill-suited for LinkedIn’s platform?